"Please send me 3D samples."

From ignorance to proactive solution, it is reported that most overseas fashion brands have asked domestic ODM companies to make online recommendations in 3D.

Since September, many large-scale export-oriented textile companies in India have been unable to guarantee normal delivery due to the epidemic, while European and American brands and retailers have not affected their supply during the peak sales seasons such as Thanksgiving, Christmas, and Black Friday. Orders produced in India were transferred to production in China, and some domestic textile and foreign trade enterprises' orders soared by as much as 5 times.

Recently, as the world's first 3D digital service platform for the fashion industry chain, Lingdi Technology Style3D has been invited by well-known overseas brands such as OVS in Italy, GEMO in France, METRO in Germany, and El Corte Inglés in Spain to jointly develop a series of digital applications and services for high-quality domestic suppliers. Practical exchange activities help domestic ODM companies to accelerate the implementation of 3D apparel research and development, empower efficient R&D collaboration at home and abroad, and use innovative technologies to accelerate the apparel digital R&D industry chain.

(October OVS supplier digital salon site)

(November, GEMO and other suppliers' digital salon site)

The revival of foreign trade, the proliferation of "hidden dangers"

According to a report from the Ministry of Industry and Information Technology of the People's Republic of China, my country's clothing exports in August increased by 3.23% year-on-year, which was the first positive growth this year, and external demand orders continued to erupt. Several foreign trade companies in Shanghai, Hangzhou and other places reported that October entered the peak production and sales season for down jackets and medium-thick pants, and the market continued to pick up. But behind the explosive order is another challenge to the Chinese apparel industry chain. How to improve R&D efficiency, accelerate flexible and quick response, and keep up with order demand has become the biggest worry for service enterprises.

In the long run, factors such as low industrial digitization, rising raw material and labor costs are still present, and domestic service companies are still facing various pressures. With the advancement of new infrastructure and industrial Internet, it is imperative for our country to transform from a big clothing manufacturing country into a smart clothing country. How to quickly use technology to transform digitalization has become the key to the rapid development of enterprises.

Looking at the global fashion trend, many big fashion brands such as Dior, Buberry, Balmain, etc. have already launched virtual clothing and 3D projects to lay out the digital future. Domestic ODM companies need to keep up with the needs of the international market, actively respond, and improve digital R&D efficiency and differentiated competitiveness. .

Whether it is the choice of enterprise development or the promotion of market demand, it is urgent for service companies to improve R&D efficiency.

3D is not just a design tool

Overseas brands have asked for "3D". The background is not only affected by the current overseas epidemic, but also comes from the brand's self-improvement. Digital clothing with the three core attributes of high simulation, editability and manufacturability can intuitively and online display the layout effect, fabric details, pattern pattern, etc. of the clothing, providing a better solution for remote and remote review and sample determination. Program.

(Style3D industry experts explain on site)

At the event site, Lingdi Technology's Style3D industry experts also shared: 3D should not be just a design tool. What Style3D has to do is to connect the data and information carried by 3D digital clothing to connect the entire chain of the industry chain for efficient interactive circulation. The essence of multi-role online real-time collaboration among upstream and downstream enterprises in the linkage industry chain is to enhance the service capabilities of odm apparel enterprises, empower enterprises to serve brand customers faster and better, enhance customer stickiness, and ultimately achieve the goal of enhancing corporate competitiveness.

The future of service enterprises is bound to be digital competition

During the three-hour sharing session, the scene was very lively, discussions and applause were everywhere. Many entrepreneurs took the initiative to ask questions and actively communicated, expressing their recognition and support for the digitalization of clothing: "The competition of service companies in the future will definitely be digital competition. 3D digital research and development is an inevitable choice. This practical product sharing event allows us to understand digitalization. I have sufficient confidence to land."

Recently, the Hong Kong branch of Lingdi Technology has also been officially announced. With the acceleration of the internationalization of Lingdi Technology Style3D and the construction of a global implementation team, the future will not only continue to innovate and iterate in technology and products, but also establish a two-way and friendly Digital R&D collaboration links help promote the global fashion industry chain to achieve digital co-frequency resonance.